It was a night of celebration and recognition at the Marketing Edge Awards 2025 as Maureen Ifada, Marketing Director at FrieslandCampina WAMCO Nigeria Plc, was crowned Edge Outstanding Marketing Amazon of the Year. The prestigious event, organized by Marketing Edge Magazine, took place on Friday, September 26, 2025, at the Balmoral Event Hall, Sheraton Hotel, […]
In a night dedicated to celebrating excellence in brand building and strategic communication, Tolu Olanipekun, Head of Marketing at Mouka Foam, emerged as a beacon of industry leadership, clinching the coveted Outstanding Marketing Personality of the Year award at the Marketing Edge Awards 2025. Held on Friday, September 26, at the Balmoral Event Hall, Sheraton […]
A long-standing name synonymous with automotive batteries, First Battery has appointed Shane Petersen as Director of Sales and Marketing. With an illustrious 93-year history deeply rooted in automotive batteries, First Battery has been a trusted provider of powering vehicles across South Africa’s varied terrain. Petersen brings to First Battery a wealth of experience from his […]
As part of its 20th anniversary celebration, GLICO Healthcare has launched the ‘Retirees Health Plan’, a comprehensive healthcare package designed to cater for the specific needs of retirees; ensuring their well-being and peace of mind during their golden years. Since its inception, GLICO Healthcare has been at the forefront of innovation and excellence in the […]
A whisky brand by Kenya Wine Agencies Limited (KWAL), Hunter’s Choice has launched a new upgraded bottle design. The whisky will now be sold in a new-look bottle that has been meticulously designed to include a new closure that will guarantee the product’s safety. The taste and pricing of Hunter’s Choice have not changed. The […]
French luxury house, Louis Vuitton has appointed multi-talented record producer, singer, songwriter and fashion designer Pharrell Williams as its new men’s creative director, effective immediately. His first collection for Louis Vuitton will be revealed this June during the Men’s Fashion Week in Paris. Williams fills the high-profile creative role, which has remained vacant since 2021 […]
FrieslandCampina intends to further optimise its butter production network in the Netherlands and make it more sustainable. In order to achieve this, all butter production will be relocated to Lochem. In connection with this, the production location in ‘s-Hertogenbosch will eventually be closed and the Lochem production location will be expanded. This intended decision is […]
The International Air Services Council has awarded FlySafair the rights to operate routes between Johannesburg and Windhoek, Harare, and Zanzibar. This was after the airline submitted an application in late June of 2022. The airline was also awarded five additional frequencies on its recently launched Mauritius route, meaning that the airline could potentially offer daily […]
MarketingWorld Magazine’s CMO of the week is a weekly recognition of top-performing CMOs in Ghana and across the African continent. This recognition is based on spectacular brand transformation, market growth, breaking new frontiers, disruptive innovation, exemplary leadership, exceptional service and professional experience. This week, MarketingWorld Magazine has crowned the phenomenal marketing director, Nana Yaa Owusu […]
The term public relations “PR” has gained notoriety over the years, but it isn’t everyone that understands its true meaning. An organization remains alive due to its relationship with the public. Strengthening public relations means strengthening institution’s visibility and reputation and this is what Naa Korkoi Essah is doing at Ministry of Communications & Digitalization […]
